Nescafe Contest
At the beginning of 2008, Nestlé Cesko Company has prepared a consumer contest for Nescafé Classic brand whose partner and provider of the main prizes was our company. The event took place from January 11th to February 29th 2008 in the Czech Republic and Slovakia. There were two main prizes drawn each week – certificates for Koryna brand kitchens worth CZK 200,000 for the Czech Republic and SKK 250,000 for the Slovak Republic (there was always one winner for the Czech Republic and one for the Slovak Republic.) and 777 supplementary prizes - Nescafé electric kettles in original design.
The contest was open to all who purchased the contest packaging of Nescafé designated by an orange label on the lid, scratched-off a window containing a contest code and sent it by SMS message or by a form on the contest website.
The contest was carried by a campaign on TV Nova, Joj and Markíza TV stations and on a special website
www.nescafe.cz/classsic, in individual retail outlets and Koryna kitchen studios.
Currently, the main prizes are awarded to the winners in our kitchen studios.
